How to Prioritize Product Backlog from BCG PMs
Chris Roberts and Yulia Radomsky, Product Managers at BCG, discuss product backlog prioritization. A product backlog is a list of features, ideas, bugs, and technical debt. They identify five key factors influencing prioritization: commercial targets, risk mitigation, financial considerations, resource considerations, and stakeholder needs. They then detail five common prioritization methods: stack ranking (simplest), MoSCoW (Must, Should, Could, Won’t have), Kano model (user-centric, focusing on basic, satisfier, and delighter needs), story mapping (user journey focused), and weighted scoring (quantifying business value). They emphasize consistently re-evaluating features and considering both quantitative and qualitative feedback.
Source:Product School