Product Roadmap Prioritization
Purnima, an Amazon Product Manager, emphasizes the importance of product prioritization for building the right product at the right time. She highlights that a clear roadmap and framework combat ad-hoc requests and ensures customer-centric development. Purnima outlines a process: maintaining a prioritized task list (from tasks to epics), involving stakeholders transparently, and utilizing scoring models. She discusses a 2×2 matrix (effort vs. impact) and a weighted scoring model (benefits vs. cost), stressing that criteria are subjective to the business’s growth stage and market conditions. Finally, she advises avoiding over-complication and maintaining flexibility to adapt to market changes.
Source:Product School
