Design Thinking and User Research

This is an endless loop: research, redesign, research, redesign…

I love home-styled food but I am too busy to cook.

Hi, here is the design idea for my third assignment, if you want to know more about my design idea and the market background information, please clicking here. Many K-POP fans are unable to attend concerts and other events to see their idol as a result of Covid-19, and their interest in albums and their…

As a layman in product design, this was my first time practicing the full process from inspiration to planning. I found that it was unlike anything I had ever experienced before. It was like a paradoxical combination of needing inspiration and not relying on individual (designer) ideas – it should depend on the user’s ideas….

My initial idea was to help undergraduate or postgraduate mainland students in Hong Kong consolidate the neccessary pre-trip prep information and find teammates to travel abroad together, because I frequently see posts on RED asking for this kind of assistance. But after conducting interviews with potential users, the topic and scope is slightly changed. During…

Initially, I was carrying out the project based on my prefrence. For example, I wanted a game library management app for my multi-platform apps, but there are alreday exsitent websites and apps, and I could do nothing other than combining all their functions together. Then I noticed a field that many have ignored, the video…

The process of narrowing the scope and confirming the topic is stressful. I spent much time thinking about the contents and functions of my final project. Firstly, I want to aggregate all the stadiums’ information in the whole China, which is quite a large scope. I even do not have the plan to sustain the…

I am rather fond of literary things and have always wanted to visit museums and exhibitions in Hong Kong in my free time, but I have not found a relatively professional and comprehensive platform to showcase all the famous museums and latest exhibition information in Hong Kong, most information is scattered and incomplete. I want…

After the initial scope of conducting a platform for musical drama is decided, people who enjoy musical dramas as an entertainment choice are targeted as the persona. The second step is to interview several people of the persona in order to find out their collective problems, the critical and missing information, the ideal persona type…

Firstly, I chose to target casual fans who attend ACGN Exhibition in their leisure time without specific purpose. However, as I conducted my interviews, I found that my interviewees had one thing in common: they all participate in ACGN Exhibition to meet their favorite ACGN influencers. Therefore, I refined the target persona to fans who…